In a country where it is extremely hard to break into the music industry, we love following the journey of our local entertainers who are killing it internationally.

Top 5 Globally-Popular South African Music Artists

These musicians have not only achieved what most South African artists only ever dream of, but they have also put South Africa on the map for producing such talent. Find out more about the top internationally-popular South African music artists and join ConCom as we follow their road to stardom!

1. Freshlyground

This talented band have been blessing our ears since 2002 when the band first formed in Cape Town. The group has been killing it since the release of their first album, Nomvula, that achieved double platinum and catapulted them to fame, both locally and internationally. After collaborating with Shakira for the 2010 Soccer World Cup, the group achieved optimum international exposure. Since then, their mixed genre of jazz, indie, African folk and blues appeals to a wide range of listeners and captures the diversity found within the group. The band released their most recent album, titled Can’t Stop, in 2018.

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2. Black Coffee

Born Nkosinathi Innocent Maphumulo Our very own DJ Black Coffee is a homegrown DJ and record producer who’s been on the SA music scene since 1994. Having been crowned Breakthrough DJ of the Year in September 2015, Black Coffee has been kicking butt and taking names ever since. 2017 saw him being featured in Drake’s More Life album and since then he has collaborated with the likes of David Guetta, Alicia Keys and most recently, Usher!

3. Nasty C

Born Nsikayesizwe David Junior Ngcobo in Diepkloof, Soweto, but raised in sunny Durban, Nasty C is a rapper, songwriter and record producer. He earned notoriety upon releasing his debut mixtape, Price City in 2015 that featured his smash hit single, Juice Back. He has made a big name for himself over the years, having been the youngest artist to be awarded the Best Freshman Award at the South African Hip Hop Awards in 2015. His 2018 tour included 5 sold-out venues in South Africa and Namibia and he was recently named the ambassador of Axe South Africa.

4. Sho Madjozi

Named Maya Christinah Xichavo Wegerif at birth, Sho Madjozi, is a Tsonga artist of South African origin known for her rapping, singing, songwriting, acting and poetry skills. Currently seen as one of Africa’s biggest performers, Madjozi’s culmination of Tsonga culture and her uniquely-South African sound has made her a music and fashion icon of in Msanzi, known for donning traditional garb and incorporating her indigenous xibelani dance while wearing her trademark tinguvu skirt. Madjozi was recently thrust further into the international spotlight when she performed her smash hit John Cena on COLOURS, an international music platform. The music video quickly earned 2 million views after its release! The track garnered massive attention, including a shout out from Missy Elliot and even John Cena himself; it even sparked off the ‘John Cena challenge’ which drew attention to incredibly-talented dancers of all ages showing off their moves to this oh-so catchy jingle.

5. DJ Lag

Born Lwazi Asanda Gwala and raised in Kwa-Zulu Natal’s Clermont, DJ Lag proudly represents Durban’s Gcom music scene on an international stage, having collaborated with the likes of Queen Beyoncé herself! This 20-something’s incredible production talent has been instrumental in propelling the Gcom sub-genre of house music into a formidable innovation on the worldwide EDM stage, having shared the stage with house music giants like Skrillex and Euphonik and collaborated with artists like Diplo, Benji B and DJ Edu.

At Concom, We Have Our Fingers on the Pulse of the SA Music Scene

It is evident from these 5 artists that it is possible to achieve success as a musician in South Africa, as well as internationally. At Concom we make it our mission to showcase all the best talent that Msanzi has to offer, but we are about so much more than that. Chat to us today to discuss how your retail outlet can benefit from our professional custom radio stations and commercial productions. As we specialise in in-store radio and telephone on-hold for your business, we have a fully-operational recording studio and voiceover artist portfolio.